Caroline Keem

Chicago-based UX/UI designer specializing in visual problem solving

I consistently strive to discover core challenges through research and to champion user centered experiences.

I'm a strong team player who loves collaborating with great people to bring beautiful things to life.

User Experience Design

User experience design

UX Design

  • Model interaction and flow for testing and development by building high or low fidelity Axure prototypes
  • Resolve page underperformance issues through heuristic evaluations
  • Establish user personas
  • Ensure interaction designs are mobile responsive
  • Ensure accessibility standards are met
  • View case studies→
User research methods


  • Set up and moderate qualitative user testing. Determine test user acceptance criteria.
  • Set up A/B testing variations
  • Evaluate and present test results
  • Maintain working knowledge of user testing history
  • View research methods →


  • Created a highly collaborative and efficient team process within agile to increase velocity ensure consistent delivery.
  • Evaluate and redesign components of a user flow
  • View process →

User Interface Design

Interaction design

Interaction Design

  • Perform full-stack visual and interaction design
  • Work with development teams to ensure proper implementation of all design elements
  • Use Sympli to create keylined visual designs that are easily consumed by development teams.
  • View case studies →
Style guide

Style guides

  • Set up visual design systems that adhere to brand standards. Systems constructed to be accessible and responsive.
  • Work with development teams to make sure that a style guide is usable to them.
  • View case studies→
UI sample

Visual Design

  • Ensure designs are immediate and readable
  • Ensure consistency of interaction models across a complex user flow
  • Ensure design system remains consistent across multiple touchpoints
  • View samples→


User experience

User research

Interface design

Style guide authoring

Team leadership